When investing in single-family rentals we are really investing in the location and buying a piece of that location via the property. In Leverage location for greater profits with single-family rentals we described how HousingIQ can help investors select markets that suit their investment criteria and preferences. 

Single family rentals are fast becoming popular investment vehicles. They provide investors cash flow and potential appreciation. While changes in demographics and consumer preferences have made renting more popular, changes in the tax code have made renting financially more attractive for both renters and landlords.

Real estate has long been an attractive investment vehicle that has been out of reach for most individual investors.  Crowdfunding real estate sites offer individual investors an opportunity to gain exposure to this asset class.  These sites allow individuals to participate in private deals with small amounts of cash.  By making multiple, smaller dollar investments across platforms, individuals can gain additional benefits of diversification — reduced risk and potentially higher returns.